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Own the game. Create the Culture.
Owned by Studio 42, one of Europe’s leading gaming-focused TikTok LIVE agencies, XP42 brings together competitive talent, high-performance content, and a creator-first approach to esports.
Our focus is simple: build teams that compete at the highest level, create moments that matter, and develop a brand built on ambition, discipline, and progression.
We combine elite competitive representation with a global creator-led community, delivering both prestige tournament exposure and always-on engagement under one ecosystem.
As the esports division of Studio 42, one of the world’s largest gaming-focused creator networks, XP42 is built for real-time interaction — not passive visibility. Our presence runs daily, not just on match days.
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Tommy has over a decade of experience in international marketing and events, specialising in brand growth, digital ecosystems and cross-border expansion. He has worked across the UK, North America, Europe and Asia, leading campaigns, partnerships and live initiatives that drive measurable commercial results.
He is Co-Founder of Studio 42, one of the UK’s leading gaming-focused TikTok LIVE agencies, and Founder of XP42, an esports organisation built to develop competitive talent and connect brands with the next generation of players and creators.
Matt is the Co-Founder of XP42, performance-driven esports built on discipline, data, and dominance. Known for blending competitive gaming culture with high-level business systems, he focuses on building elite teams, scalable operations, and real opportunities for creators and players to level up.
With a background rooted in analytics and performance optimization, Matt doesn’t just build rosters — he builds ecosystems. The objective is to create environments where ambition meets structure and winning becomes the standard.
Interested in partnerships, sponsorships, or joining our roster? We’d love to hear from you.
